About GONEO
Who we are
Founded in 1995, GONEO began its journey by manufacturing high quality power strips, delivering safe electricity use to millions of families-a commitment that was quickly recognized by the market. As the company grew, we expanded into wall switches, sockets, and LED lighting.
At GONEO, we believe these products are not merely functional household items, but essential elements of interior design. This vision has driven us to explore a wide range of materials, craftsmanship, and technologies, redefining the home electrical experience.
With the introduction of power tracks, glass wall switches, smart lighting systems, and even new-energy products, GONEO continues its path toward creating a better, more seamless home-power experience.
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Over170,000㎡Production Base Size
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2.3 BillionAnnual Revenue
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14,000Employee
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Over $12.6 BillionMarket Cap
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China | Europe
Southeast Asia | United StatesScope of Business
Mission and Vision
Commitment to Users, Dedication to Quality
GONEO believes that the end user experience is the key cornerstone of our product strength. User-centric studies continue to be our top priority in our design and development as they serve to guide our extensive research efforts over the years.
It has enabled GONEO to develop an in-depth understanding of home power usage needs in this ever-changing era. As such, all departments, including R&D, Production, Quality Control, and Sales, collaborate closely to deliver the most reliable and user-friendly products to our customers.
Marking Milestones, Creating History
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1995
- Established in 1995 with the strategic positioning of manufacturing indestructible power strip.
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2001
- The sales of GONEO power converter ranks first in the Chinese Market.
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2008
- Participate in the drafting of the CHINESE National Electrical Standard for the power strip industry.
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2009
- GONEO's Laboratory was UL certified
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2019
- Sales exceed $1.4 billion
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2020
- IPO listed
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2022
- The first partner of China's aerospace industry.
- The high-end brand “MURORA” focusing on the trackless light series is officially established.
- The first partner of China's aerospace industry.
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2023
- Renewable Energy Division expands globally.
GONEO Laboratory
Ensure Quality and Safety
Recognizing Talent, Rewarding Success
Join with GONEO
Your Partner in Innovation.
Business Partnerships
⦁ Win-Win Cooperation
Win-Win Cooperation
- Developing Market Methodologies based on data and providing Risk Management Strategies for distributors
- Lean Market Planning Provides annual marketing strategy guidelines by in-depth market research, and user interviews.
- Provides one-on-one Guidance by GONEO's professional marketing personnel to new distributors
- Marketing Rebate Subsidies and other various supportive policies for distributors
- GONEO has implemented a set of internal disciplinary penalty mechanism to ensure fair trade between distributors and price control, which ensures the interest and continual business growth for all distributors.